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Entrepreneurs and Small Business Magazine

Ayodeji Lawrence – Transforming Lives Through Counseling and Holistic Healing

Ayodeji Lawrence’s professional journey is one defined by courage, reinvention, and purpose. Trained initially in mathematics, she began her career in Quality Assurance at SystemSpecs Group, where precision, structure, and analytical thinking shaped her early professional foundation. Over time, however, her path evolved beyond corporate systems and spreadsheets into something far more personal — guiding people toward healing and wholeness.

After rising to the role of Quality Assurance Team Lead, Ayodeji balanced leadership responsibilities while navigating major life transitions, including relocating to Nairobi in 2010 and working remotely across borders. During this period, she also contributed to regional projects, demonstrating resilience and adaptability even while managing family responsibilities.

Yet it was motherhood and life’s deeper reflections that clarified her calling. Stepping away from corporate life, she explored entrepreneurship through a catering business and founded a ministry focused on supporting underprivileged women. By 2019, she formally embraced her passion for counseling, coaching, and therapy — marking the beginning of a transformative chapter.


Building EL-Cubed International: A Mission of Wholeness

As co-founder of EL-Cubed International Limited, Ayodeji established a counseling, coaching, and therapy organization centered on balance, healing, and sustainable personal growth. Through structured programs and individualized sessions, she has supported individuals — particularly women — in navigating emotional challenges with clarity and confidence.

A defining initiative under EL-Cubed International is the Journey To Wholeness Initiative, which provides free coaching and therapy sessions to individuals who cannot afford professional services. Sustained by sponsorships and grants, the initiative has supported more than 200 people over the past four years, expanding access to mental health resources within underserved communities.


The Balanced ME™ Toolbox

Among her most notable contributions is the Balanced ME™ Toolbox, a holistic framework designed to help individuals achieve emotional and mental equilibrium. The model integrates reflective practices, psychological insight, faith-based principles, and practical tools for daily living.

By combining structured methodologies with compassion, Ayodeji bridges traditional therapy and actionable life strategies. Her approach encourages individuals not only to process emotions but to build habits that sustain long-term well-being.


Expanding Knowledge and Global Perspective

In pursuit of deeper specialization, Ayodeji relocated to Canada in July 2023 to complete certification in Addictions and Mental Health, returning in July 2024 after completing her program. The experience strengthened her clinical knowledge and broadened her global perspective on mental health care.

Her work also reflects cultural consciousness. By teaching Yoruba language and cultural appreciation to members of the African diaspora, she fosters identity connection and heritage preservation — reinforcing the link between cultural grounding and emotional wellness.


Faith, Family, and Foundations

Central to Ayodeji’s journey is her commitment to family and meaningful relationships. She openly acknowledges the support of her husband, Oluwafemi Bernard, and their children — Oluwatosin David, Oluwatoyin Joyce, and Oluwatamilore Sarah — as pillars of strength throughout her evolution. She also credits her extended family, mentors, and community for playing vital roles in different seasons of her life.

This emphasis on connection informs her therapeutic philosophy: healing is strengthened within supportive ecosystems.


Championing Mental Health in Africa

As conversations around mental health gain momentum globally, Ayodeji remains a leading advocate for emotional intelligence, resilience, and self-care in Africa’s wellness space. Through workshops, digital platforms, and one-on-one coaching, she works to destigmatize therapy while making it accessible and culturally relevant.

Her integration of faith, psychology, and structured coaching makes mental wellness approachable for diverse audiences, bridging spiritual insight with evidence-based practices.


A Vision Forward

Looking ahead, Ayodeji aims to expand EL-Cubed International and scale the Balanced ME™ framework to reach families, institutions, and communities worldwide. Her mission remains clear: to serve both God and humanity by guiding individuals toward rediscovering their authentic selves and living fulfilled lives.

Through dedication, discipline, and compassion, Ayodeji Lawrence is building more than a practice — she is nurturing a movement centered on healing, balance, and generational empowerment.


Contact Information

Phone: +234 818 466 8090
Email: adelodun@yahoo.com
Website: EL-Cubed International
Instagram & Threads: @ayodeji.lawrence | @elcubedinternational
Facebook, TikTok & LinkedIn: Ayo Lawrence | EL-Cubed International Ltd
Twitter (X): @IAmAyoLawrence | @elcubedltd
YouTube: @BalancedMewithAyoLawrence


Emmanuel Emmanuel Emmfo

Emmanuel Emmanuel Emmfo

About Author

Emmanuel Emmfo Chief Operations Officer | Senior Editor | Social Media Manager & Strategist Emmanuel Emmfo serves as the Chief Operations Officer, Senior Editor, and Social Media Manager & Strategist at Afro Diaspora Pulse, Canada, where he leads digital operations, editorial production, and strategic platform growth across print and digital media channels. In 2024, Emmanuel assumed responsibility for managing and scaling Afro Diaspora Pulse’s digital presence from the ground up — starting with zero posts, zero followers, zero views, and zero engagement. Through structured content systems, audience-focused storytelling, and performance-driven execution, he transformed the platform into a mature and fast-growing Canadian-based media brand in less than two years, attracting clients, strategic partners, and a steadily expanding global audience. As Senior Editor, he has edited and produced 15 magazine publications as of February 2026, overseeing contributor coordination, editorial standards, and publication quality across every edition. As Social Media Manager & Strategist, he designs and executes data-driven growth strategies that deliver measurable results. Recent performance highlights include: • 22,000+ followers grown organically from zero • 10.5M+ total views • Posts reaching 10,000+ views in under 24 hours • 108,000+ likes | 6,758+ comments | 11,000+ reshares Under his strategic direction, the platform has achieved millions of views, strong audience engagement, and consistent viral-performing posts, including content exceeding 10,000+ views within 24 hours. Emmanuel combines operational leadership, editorial excellence, and digital growth strategy to strengthen Afro Diaspora Pulse’s position as an influential Canadian media platform serving the global African diaspora community.

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